In 2019, Samuel Ross introduced SR_A (Samuel Ross & Associates) as his latest design endeavour. Five years later, Ross unveiled SR_A’s highly anticipated debut clothing collection.

The SR_A Season 1 collection stands as a testament to the brand’s foundational philosophies and practices. It is a seamless blend of British atelier craftsmanship and European small-batch production, encapsulating Ross’s vision of industrial elegance.

The collection features a variety of pieces, including parka jackets, windbreaker-style capes, hooded sweaters, and draw-cord pants, all characterised by relaxed silhouettes. These garments function as more than just clothing—they are conceptual armour for the modern wearer. Marrying utility with a laid-back vibe, the collection reflects a lifestyle centred on the art of living and an innate desire for exploration.

The accompanying lookbook showcases the collection and paints a broader picture of Ross’s creative universe. Models are styled in SR_A’s latest offerings, each complemented by collaborative products like Ross’s Hublot timepiece, Aqua di Parma fragrance, and SR_A’s Season 1 Studio Pro headphones made in partnership with Beats.

SR_A’s Season 1 collection will be available on a made-to-order basis, with each piece produced in limited quantities. More details can be found on the brand’s official website for those interested in exploring the collection further.